• Healthy Markets for Global Health: A Market Shaping Primer 30-10-2014

USAID's CII and partners

Global health is inextricably linked to the health of the marketplace that delivers life-saving products to low-income populations. A well-functioning health care market requires manufacturers to produce high-quality products, distributors to deliver the necessary quantities and providers to administer them correctly. The unfortunate reality is that a single breakdown in this complex system can keep life-saving products from those most in need. The Market Shaping Primer looks to further the conversation around how the global health community can shape markets to address these breakdowns and support better health outcomes for the poor.